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Once reserved primarily for professional toolkits, toner for hair is now easily found pretty much anywhere hair dye is sold. But for many, questions about this color care product still remain. So if you’re wondering how or when to use hair toner to keep your color brilliant, keep reading. We’re breaking it all down in our guide to hair color toner below. They come in different shades like violet, purple, blue, green, orange, and more. By following the color wheel, a hair colorist chooses one of these shades to neutralize your hair color.
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If it’s got some combination of red, orange, and gold, it counts as ginger. Hair gloss is another great option for enhancing your color between salon visits, and like hair toner, is pretty easy to use. L’Oréal Paris Le Color Gloss One Step In-Shower Toning Gloss, for example, enhances hair color and deeply conditions in one step for glossy, brilliant color. We love that this gloss comes in 15 shades because it allows for an ultra-custom approach to color. There are options for blondes, brunettes, and redheads—plus one clear gloss that’ll add shine without any added pigment. To tone dark brown hair and give it an ashy hue, use a blue or purple toner that’s formulated for darker shades.
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Overuse of toners can cause hair to become dry or damaged, so speak with a hairstylist before choosing products or attempting an at-home tone. Most natural hair colors exist on a spectrum of blonde to black. When you bleach your hair, you’ll get lighter strands—but probably not in the exact shade you want. Once you’ve pre-lightened your hair to the appropriate level, a hair toner can help cancel out unwanted tones, allowing you (or your colorist) to create a more customized, dimensional color. They’re most commonly used to help neutralize brassiness in lightened hair, but can be used to add warmth to cool hair, too—it all comes down to the formula you choose. Toner is like a topcoat for your hair color that comes in a gel or gloss formula and lasts for three to four weeks.
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How often you tone your hair depends on the type of hair toner you’re using and how often your hair tends to get brassy. Dedicated toning treatments tend to provide the most long-lasting results and may provide results for up to three weeks (or longer, depending on your lifestyle and hair routine). Toning shampoos and conditioners, meanwhile, provide subtler results and typically need to be used more frequently—between one and three times per week. Hair toners designed to help neutralize brassiness typically contain micro-pigments that deposit onto the hair fiber. These micro-pigments help counteract the appearance of unwanted undertones, resulting in a more neutral, balanced hair color. And because they only act on the surface, toners won’t damage your hair.
The extra gold will balance the extra violet that will be absorbed by the porous hair and you will be left with a brighter, more neutral level 9 result. The violet will neutralize the yellow, and you will be left with a bluish tinge. When performing a bleach and tone service, you should avoid lifting past the target level, as this will put undue stress on the hair.
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If you need more [color correction], increase the frequency of use, not how long you leave it on,” adds Perkins. Since toners are semi-permanent, it’s best to get your hair toned in between dye jobs and during the dying process. “It's the best quick fix,” Olivia Casanova, a colorist at IGK Salon in New York City, explains.
While salon-level toners are best reserved for the pros, luckily you can now achieve similar results at home with a toning shampoo. “Luckily there are a lot of amazing at-home toner products,” says Papanikolas. If you want to use a more concentrated toner, try a leave-in product to banish brassy, yellow tones to restore cool, ash blonde hues.
Have you noticed the number and letter sequence on the box of color? Take these into consideration to set up for success when picking out your shade. As you might have guessed now, the numbers on the box dyes indicate hair levels. Hair level number often goes before a dot or a slash, while other numbers, given after it, indicate color shade and reflection. Sometimes your hair needs you to bring in the big guns and overhaul its tone with a serious toner, but sometimes you just need to work to maintain the color you already have.
Semi-permanent
A strawberry blonde shade, like this one combining blonde and reddish highlights, tends to work best with rosier skin tones. “If you’re lighter-skinned, brighter, golden to strawberry hues will play up your natural rosiness and create a stunning contrast,” Prothero says. Cooler tones can be difficult to maintain, but this top-rated gloss helps tone to counteract any brassiness and conditions hair to perfection. One reviewer said it “feels like a spa treatment” and keeps their blonde locks as ashy as when they left the salon. Natural ingredients such as green-tea extract, olive-leaf extract, and a blend of essential oils deliver moisture and ensure your color lasts. Blue shampoos are great for blondes with a more caramel highlight and brunettes with orange and brassy tones, says Benson.
Once your hair is completely dry and visibly smooth, it's time for hot rollers, which Redway says will add volume at the crown and create the curtain effect we all know and love. In just five minutes, this set — which includes 20 dually heated rollers and clips — will give you full, shiny curls. According to the brand, they are treated with argan oil and keratin, so you'll get a long-lasting look. And Redway notes that the unique clip design will leave fewer creases behind, in addition to delivering heat from inside and out. This tousled blowout is a favorite of Redway's, especially because it looks great on all hair lengths.
It comes in 10 hues (everything from light blonde to jet black) and also has a clear, pigment-free option for straight shine. Just comb it through damp hair after cleansing and conditioning, let it sit for 30 minutes, and rinse it out. Hair toners can be used on a wide range of hair types, including straight, curly, coarse, or wavy.
Comparing the average Balayage vs. highlights cost, you'll notice that Balayage prices average $100 to $150, or about twice as much as your basic highlights. For instance, Ombre or Sombre Color treatments start at $150 and can easily cost more. However, they are a highly affordable salon since most of their haircuts are only between $15 to $20. They do haircuts, formal styling for special events, beard trims, deep-conditioning treatments and even perms at some locations. Partial highlights cost around $45 to $55 for up to 12 foils of highlights. If you want only 4 foils for accent highlights that frame your face, then it's about $20 to $30.
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